Cal women’s tennis to host Regional

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For the eighth year in a row, the Cal women’s tennis team will be hosting matches for the first two rounds of the NCAA Championships. On Tuesday, the selection show for the NCAAs revealed No. 8 Cal would be hosting Stony Brook, Auburn, and Saint Mary’s. The Bears will take Read More…

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Cal unveils new swanky, spotted men’s basketball uniforms

Two weeks after the Cal football team dazzled the sporting world with four new electric uniform options and matte helmets, it was the men’s basketball team’s turn. On Tuesday, the athletic department unveiled the program’s new Jordan Brand uniforms — surely to the envy of the other 11 conference teams Read More…

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The Bear Necessities: Revisioning the Cal brand

Inspiring speeches, matte helmets, the color gray highlight the marquee event

The wait is over. Cal Athletics’ new brand — two years in the making — was unveiled in a landmark event at Memorial Stadium Wednesday afternoon. While the shiny new uniforms received all the hype — and rightfully so — the revamped Cal brand is about far more than just Read More…

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Cal athletics unveils new brand in massive press conference

Respect the past, represent the future. That was the theme of the Cal athletic department’s unveiling of the new Cal brand Wednesday afternoon. At the Memorial Stadium Field Club, Athletics Director Sandy Barbour was joined by coaches and members of the media — as well as a few choice athlete-models Read More…