The wait is over. Cal Athletics’ new brand — two years in the making — was unveiled in a landmark event at Memorial Stadium Wednesday afternoon. While the shiny new uniforms received all the hype — and rightfully so — the revamped Cal brand is about far more than just Read More…
Respect the past, represent the future. That was the theme of the Cal athletic department’s unveiling of the new Cal brand Wednesday afternoon. At the Memorial Stadium Field Club, Athletics Director Sandy Barbour was joined by coaches and members of the media — as well as a few choice athlete-models Read More…
At the end of last year, the UC Office of the President came under fire for an effort to put a new face on the historic logo of the University of California. It did not succeed. Now, the Cal Athletic Department has introduced a coherent and new face for the Read More…
The retrofitting and renovation of the new California Memorial Stadium is slated to be finished for the first Cal football game at the very beginning of September. The bulk of the construction work started in December 2010 with the stadium to be game-ready in September 2012 and final completion in Read More…
UC Berkeley administrators have finally acquiesced to a difficult truth: Financing the renovation of California Memorial Stadium through a heavy reliance on luxury seat sales is not going to work. In order to keep the project on track, the campus will need to maximize all sources of revenue. It has Read More…
I was deeply disturbed by the admission to undergraduate status of Khairi Fortt, a Penn State football player, only a few days before the new term opens. From all indications, he was “admitted” by the Athletic Department, without application or the critical vetting that thousands of other would-be undergraduates went through nearly a year ago. Read More…
One news outlet has reported that Berkeley restaurant Top Dog is in talks to sell its popular hot dogs at Memorial Stadium this season. Read More…
UC Berkeley’s new Memorial Stadium has emerged from retrofit and modernization efforts equipped to withstand California’s notorious quakes. But a recently released report indicates that the stadium’s finances might rest on less sound financial foundations. Read More…
The Cal athletics program consistently ranks among the top programs in the country. But this year, that rank is a little lower than normal. Cal finished 11th in this year’s Director’s Cup, an annual award which tracks schools’ success across each of their NCAA sports. A year after finishing third Read More…
Starting this fall, Golden Bear fans will have a new food provider to satisfy their game-time hunger during at-home sporting events. Cal Dining — the campus program that feeds the UC Berkeley community and students who live in the campus’s Residential and Student Service Programs — announced May 24 that Read More…
