After receiving some Internet attention for his comedic music videos “Yoga Girl” and “Whole Foods Parking Lot,” DJDave hits us with the new single “Berkeley Enough.” Apparently the middle-aged rapper left the Bay and moved to L.A. 20 years ago, as it becomes clear when he debates his Berkeley-ness with sidekick LaeCharles in the song.
Like DJDave’s other music, “Berkeley Enough” plays on stereotypes for easy laughs. The song is full of references to the bougie, granola-eating side of Berkeley and seems to reduce the city to the neo-hippie stereotypes it is known for. DJDave is the alter ego of commercial composer David Wittman, so it’s no surprise the song comes off as a gimmick given the man’s line of work. But the nods to favorite Berkeley eateries and hang-out spots make for an entertaining listen nonetheless. If you’ve left Berkeley for the holidays, this video might give you a taste of home — especially since most of it was shot in Gourmet Ghetto. Does DJDave seem “Berkeley Enough” to you?