UC Berkeley Extension targeted for increased revenues

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UC Berkeley Extension will be an instrumental part of increased revenues, which are being implemented in an effort to reduce the campus budget deficit from $110 million to $57 million in the upcoming fiscal year.

In the recently released Fiscal Year 2018 budget, about 52 percent, or $27.6 million, of the plan to reduce the budget deficit by $53 million comes from increased revenues. About $5.9 million of this fund is expected to come from University Extension.

In a sit-down interview with The Daily Californian, Chancellor Carol Christ alluded to University Extension as one of the “main sources of increased revenues” in the targeted budget deficit reduction, in addition to summer sessions, self-supporting degree programs and philanthropy.

The remaining 48 percent is to come from expense reductions — including academic expense reductions, research expense reductions and administration expense reductions — and reserve investments.

An in-depth look at the University Extension divisional budget dashboard shows that it has been targeted for its immediate growth opportunities — growing international, corporate education and boot camp programs and optimization of public programs. In addition, campus sees long-term opportunities for revenue generation in delivering programming outside of the greater Bay Area.

With such growth opportunities, four strategies have been put into place.

Grow revenue from international programs

This strategy proposes targeting international pre-collegiate, study-abroad and working professional programs. These programs refer to the Berkeley-Haas Global Access Program, or BHGAP, other options of the Global Access Program and the College Foundations Program.

BHGAP, launching this fall, is a semester-long program for international students that emphasizes entrepreneurship, product launch and transformative leadership, according to its website.

“We want to provide students from around the world the opportunity to come to Berkeley Haas,” said BHGAP director Adam Berman. “We have something quite unique here — there are many people in the world that cannot come for a four-year program.”

Berman said the program is also a way for the campus to extend their reach and enhance their reputation while also enhancing their financial position.

While the budget outlines for BHGAP to have 90 or more students on its launch, the program currently plans to have about 40 students for the fall. Berman said, however, that he is confident they can meet their fall 2019 goal of 180 students with international university partnerships.

In addition to BHGAP, the campus plans on developing a pipeline of new Berkeley Global Access programs with other schools and colleges for launch in one to two years. It also plans on growing the College Foundations Program by 100 students.

Optimize existing domestic classroom, online and campus offerings

The budget outlines increasing the Fall Program for Freshmen by 80 students for fall 2017 for $350,000 in net annual revenue.

Campus will also implement public program price increases while eliminating unprofitable sections of public program courses.

The UCSF and UC Hastings College of Law Masters of Science in Health Policy and Law, which operates in partnership with University Extension, is designed to teach people interested in the health care system about laws and policies that affect the system.

While the program is outlined to achieve their second-year yield goal of 70 admitted students, it will have about 56 students this year, according to UC Hastings law professor Jaime King.

The budget also outlines closing the Belmont Center.

Improve competency in new product development

The campus will scale up a classroom-based coding boot camp, launch an online cohort and launch an AI Engineering boot camp. An online project management program in India is also planned for launch.

Grow revenue from corporate training programs

In an effort to create more corporate training programs, the campus outlined the development of five new customers at the $100,000 per year level as well as the conversion of one existing customer to the level of $1 million per year.

Christine Lee is an assistant news editor. Contact Christine Lee at [email protected] and follow her on Twitter at @christinejlee17.