Study finds news coverage of racial events hurts Black entrepreneurs

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David McAllister/Staff
A study analyzing the effect of racial news coverage on crowdfunding campaigns tested the impact on Black entrepreneurs’ projects. The results found that participants viewed these projects as lower quality and less potentially successful.

Former UC Berkeley assistant professor in the Haas School of Business Andreea Gorbatâi co-authored a study that found news coverage of racial events decreases support for Black entrepreneurs. 
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Statements versus substance

As sports leagues, owners and franchises engage in the conversation about racial injustice, we must urge them to accompany their words with action and put our support behind the ones that lead with substance in their statements.
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