Rookie mistake

Cutting Room Floor

Founded in 2011, Rookie magazine is the unspoken, definitive bible for the cult of the cool, alternative girl. Rookie, for the uninitiated, was the “Daria” wannabe’s answer to Teen Vogue and Seventeen: Lisa Simpson-themed playlists, photoshoots with skateboarding witches and essays about the importance of being awkward were the perfect fodder
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