Rolling Loud 2018: Rich the Kid

Beginning with a few memorable tracks off of The World Is Yours, Rich took ownership of both the stage and the audience, inspiring the crowd to dance and rap along with him as he made his way across the stage in an effortlessly breezy manner.
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Rolling Loud 2018: Young Thug

The moment a recently bailed-out Young Thug came out to his Rolling Loud set Sunday in a huge chain, yellow hoodie, black coat, plaid pajamas and dad sneakers, it became evident that the coming hour was going to be anything but a letdown.
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Rolling Loud 2018: Cuban Doll

With lime-green hair, a pink latex outfit and the ammo of her sexual and boastful lyrics, 20-year-old Dallas-based rapper Cuban Doll was yet another invasion of vibrant, borderline obnoxious color to the Dryp Stage of Rolling Loud.
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Rolling Loud 2018: Smino

Self-described as playing “futuristic funk” and “soulful rap,” the 26-year-old St. Louis-based rapper’s sound and voice is reminiscent of his contemporary, Chance the Rapper, but with an overall emphasis that it’s for the bedroom.
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Thunderous sound at Rolling Loud

Rolling Loud is new to the Bay Area and even newer to Oakland — for its second stint in Northern California, Rolling Loud was held at the Oakland-Alameda County Coliseum grounds, cementing its status not only as a celebration of rap and hip-hop but also specifically of Bay Area rap and hip-hop.
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